This month wasn’t quite as successful as the last, but I’m still pretty happy. I’ve got two new retainer clients and am done the Teacher-Seller VA course — I’ve got high hopes for another client or two by the end of the month!
Note: This post contains affiliate links, which means if you purchase anything using my links, I will receive a small commission at no cost to you. But I would never recommend anything I haven’t used or don’t believe in. Thanks for your support!
Now, before we get started…
Why I Share My Income Reports
It might sound weird, it’s really common among bloggers to share your income. In fact, I wouldn’t even be blogging if it weren’t for other bloggers sharing their reports. I had NO IDEA you could make money from blogging until I found them!
Most bloggers don’t share income reports until they’re already succeeding, which isn’t very useful if you want to have an idea of what exactly it’ll be like form the beginning. So I decided to share my own income reports right from the very beginning! It’s useful for me and hopefully inspiring for readers like you 🙂
A little about me…
I graduated from university in 2015 with a degree in Education and a degree in Drama, with an English minor. I’ve been substitute teaching and doing temporary contracts since. Right now, I teach English Language Learning part-time at a junior high school.
And I also blog part-time. I literally JUST started making regular income.
In April 2015, just a few months after I had graduated, I didn’t realize you could even do that. I just thought blogging was a hobby. But in October 2015, I found other bloggers (like the AMAZING Rosemarie Groner) who make a full time income from their blog!
So one year ago, I did some research and decided to take the plunge.
One. Year. And now I make part-time income!
Sounds unreal, right?
Now let me share with you one thing: I’m not special. I didn’t know ANYTHING about blogging besides just writing whatever I felt like and hitting the “publish” button. I never thought about editorial calendars, social media management, or email marketing. I had never heard of SEO (search engine optimization) or affiliate marketing (where you make a commission from selling others’ products). I didn’t know the first thing about “lead magnets.” I didn’t even know how to create the simple graphics you now see all over my blog!
No, all of that was COMPLETELY brand new stuff that I learned over the course of the last year. (Although, to be fair, I had some experience with WordPress since I worked as the Editor-in-Chief of my university residence’s paper. Still, all I knew was how to type and hit publish.)
But I love writing, and I love helping others. I know how to do research and I care about feminism. I wanted to learn as much as I could and change the way people think about feminism. I couldn’t find many safe places to talk about the issues I care about, so I decided to make one myself with I skills I already had!
I signed up for Elite Blog Academy to learn more, and I focused. By doing that, I’ve now created a community of open-minded individuals who are sharing and learning about feminism. I’ve learned A LOT about feminism along the way, and my website has become resource where I share what I learn with other people who want to learn too. I help others on their journey of understanding while I’m on the same journey. All the while, I can make money doing exactly what I love. It’s like a dream come true, for real! (As cheesy as it sounds.)
The best part? I know I’m making a difference. Readers, including people I know in real life, have shared personal stories with me because I’ve helped them gain the courage to speak up. They’ve told me that from reading my blog they’re learning to think critically and find out more on their own.
That’s how you know online activism matters!
Want to start your own blog?
If blogging sounds like something you’d like to do, I would LOVE to help you do it! Learn how you can start your own blog here — even if you’re not the greatest with technology.
One of the things I love about blogging is that it’s really affordable. If you look at my early income reports, you’ll see that I overspent on stuff because I didn’t know what the heck I was doing. But listen to me: just buy what you need! Read my guide on how to start blogging and you’ll be golden. Blogging is a relatively cheap, fun hobby that can make you good money! It’s not expensive, especially if you view it as a business — which you should, if you want to blog for profit. Most businesses take a LOT of money to start, but online businesses like blogs don’t.
Get this: it starts at less than $4/month! Yup. You can learn more here.
And while you’re at it, you should sign up for the Elite Blog Academy wait list. Trust me: this course is the ENTIRE reason for my success. Like I said, I’m not special — I learned everything I know from EBA over the past year!
Okay, now that we have that out of the way… here’s how February went on the blog!
February 2017 Wins
Participated in my first Elite Blog Academy affiliate launch!
I FINALLY finished Elite Blog Academy! That’s a win itself. As an alumnus I was excited to share the newest revamp of the course, EBA 3.0 . I threw myself into the launch because I knew I’d learn a lot from it, and I didn’t expect a sale since my email list is so small. But I made one! And that was such a nice piece of encouragement. I learned SO much!
Finished Set Yourself Up For Freelancing Success.
I did it! And I learned a lot from this too. I have an actual plan for marketing my Virtual Assistant services and things are coming along, because…
Both of my new clients went on monthly retainer packages!
I’m so excited that they’re happy with my work, and it’s a nice relief for me to not have to panic about making enough money now.
Finished the Teacher-Seller Virtual Assistant School!
Seriously, this month has been amazing for finishing courses. I feel so accomplished! I’m particularly excited about this win because it means I’m prepared to work with clients in the teacher-seller niche: people who are either teachers, work with teachers, or have been teachers in the past and are now sharing their resources on Teachers Pay Teachers. It’s a website I use all the time for teaching English Language Learning at my current day job!
It’s nice to know that even if I don’t end up teaching full-time, I’m using my degree and experience somehow! (If you’re a teacher-seller and you need some help with your website or your shop, feel free to shoot me a message and let me know what you need!)
An actual literal win: I won a one-on-one call with Ruth Soukup, the founder of EBA!
I am SO FREAKING excited about this. If you made any sales during the EBA launch, each one of them entered in for a chance to win a variety of prizes in a lottery, and a 1:1 call with Ruth was one of them. While I’m not the only one who won this prize during the entire launch (it was a prize for other competitions, like most sales, most conversions, etc) I’m still excited.
Why? Because get this: I made one sale.
And among all the lottery prizes, many were the multiple of the same prize, so several people could win them.
But I’m the only one who won a call with Ruth in the lottery and HOLY CRAP… I can’t believe it.
I was literally in shock for about an hour. I didn’t even see my name the first time I read the email! I was scrolling back up a teeny bit sad, thinking I didn’t win anything, and then I caught it randomly and just stared at it totally stunned.
So be prepared for an update on how THAT goes!
February 2017 Fails
No new clients for my VA services.
This is sort of a win and a fail. I needed to back down on marketing my VA services because I didn’t really have time to do more work while I was in the middle of the Elite Blog Academy launch, but at the same time I do need to be making full-time income by the end of July so it’s sort of lost time. But that’s okay! I think it was the right choice. I’d rather do no work than bad work for clients, right?
What I Want To Do Now: Goals for March 2017
I know I’m a little behind on getting these income reports out… these are goals I actually created for myself on March 1st, but I didn’t end up writing out this post until later. So these are definitely my goals for March, not just the last two weeks! I’ve already been working on them 🙂
Finish Elite Blog Academy by the end of the month by working on it 2 hours per week again.
With the launch of EBA 3.0, I didn’t have time to actually do the course funnily enough. Instead I prioritized finishing SYUFFS and the Teacher-Seller Virtual Assistant School since those were either time-sensitive or just quicker to go through. And I’m glad I did because now I can focus on finishing the 2.0 course and then go through the new, revamped 3.0 for the updates!
(As previously mentioned in the Wins section, I already achieved this goal two weeks into March! Yay!)
Finish writing my epic bonus for my blogging email list subscribers.
Last month I created an email list just for people who want to learn about blogging. I’ve been sending out a bi-weekly email just like I do with those signed up for my regular feminist newsletter, but unfortunately it didn’t fit into my to-do list last month to finish my lovely gift for them. (In case you didn’t know, those on my feminist list get access to my entire library of feminist resources! So I wanted to create a great resource for my blogger friends too.)
Speaking of which, if you want to get in on those, sign up below:
Follow my new marketing schedule for my VA services + gain 1 new client.
I did market in February better than I did in January, but I didn’t gain any new clients and that stressed me out a bit. I don’t want to let VA services take up too much of my time, because I want to spend more time on creating more “passive” income through affiliates and my own products, but I need to gain new clients if I want to be blogging full-time this year.
Dedicate 1 hour each week to affiliates.
I want to start focusing on passive income so that I can make an income without having to write sponsored posts all the time, and so that I don’t have to be limited by how many hours I have in a day the way that VA services limit me. So a little bit at a time right? But don’t worry – I’m not about to start spamming you with useless products or services. I’m only an affiliate for things I’ve used myself or truly believe in, which I also think you will love. I hate greasy salesy stuff, so this is me promising you that I’ll never get that way. 🙂
Plus.. just a little sneak peek here… I’m actually planning to come up with a product all my own that I think you’ll love. If I do as well as I hope the rest of this month, you may hear about it next month!
These seem like a LOT of goals, but actually for once they aren’t. They are all part of a new blogging schedule I put together for myself, which is just reallocating my time and being more efficient. I’m excited to see how it works!
February 2017 Stats
These are my blog stats for the past month, according to Google Analytics.
- Page views: 4,323 (-1047)
- Sessions: 3,238(-961)
- Visitors: 2,834 (-859)
- 20.8% of all visitors were returning visitors — an increase of 2.42%.
- 79.2% of all visitors were new visitors — a decrease of 2.42%.
- Bounce Rate (percentage of people who leave right away): 81.96% (-1.35%)
- Average Time Per Session: 58 secs (+8 sec)
- Pages Per Visit: 1.34 (+0.06)
- Top Referral Sources: Pinterest brought 70% of my traffic, Facebook brought 20%.
People are sticking around longer, which is awesome! My page views went down a LOT and that’s a little sad, but I’m starting to feel like they’re just a vanity metric. I made the most money I’ve ever made this month and last month, and they were the months that I lost a lot of traffic. I also know I’ll get it back now that I’m picking it up with Facebook, too.
But either way, it isn’t all about money for me. I’m so happy to be making money doing this, but the fact that my pageviews or lower but people are staying longer means people are enjoying my message. And that’s what matters to me. I want people interested in feminism to find the information they want and to learn more. If that’s what’s happening, well… that’s a huge success to me!.
Also, pro tip: I really don’t like how Pinterest is bringing so much of my traffic. It’s not a good idea to have all your eggs in one basket — if anything changes with Pinterest, I’m going to be hit HARD! So make sure that if you’re a blogger, you diversify. And try not to drop the ball on one platform like I did with Facebook… #sigh
[Tweet “February 2017 Income Report For Blogging & VA Services #incomereport #blogging #progress”]
These are my social media stats as of March 6th.
- Facebook: 287 page likes (+10)
- Twitter: 1,215 followers (+63)
- Pinterest: 1,910 followers (+73)
- Instagram: 289 followers (+34)
- Google+: 70 followers (-1)
- Bloglovin: 518 followers (+1)
- Email list: 119 subscribers (+13)
- Blogging email list: 2 subscribers (+2 – brand new!)
February 2017 Posts
If you’re wondering, these are the posts from last month that led to the above stats.
- A Window to Her Dreams: A Book Review
- How to Ask For Consent (The Right Way)
- How I Made Over $1000 Blogging: January 2017 Income Report
- 5 Tips For Safer Sex Between Women
- A Letter to My Seventeen-Year-Old Self
- Why You Need Elite Blog Academy if You Want to Blog
And finally, the moment we’ve all been waiting for…
February 2017 Income Report
Update Apr 9 2017: I realized I left out some important expenses, so unfortunately I didn’t make a profit this month 🙁 I’ve added the expenses below.
Virtual Services: $455.86 CAD
Sponsored Posts: $58.96 CAD
Sponsored post was the DRØME magazine review as I received a free copy of the magazine, as well as an upcoming post about what looks like an AWESOME pair of bookends and a bookshelf. I can’t wait to try it. (Sounds like unrelated junk, but trust me on this one — you’re going to love it!)
No payout for ads and affiliates until I reach $100 in any given account. but here’s what I earned within each account this month:
Google AdSense dropped quite a bit because I removed a lot of their ads so that I could use the space to promote Elite Blog Academy. (And I did make some income during that launch, but I won’t receive the payment yet so I’m not including that here.)
I also have to record anything I earn through things like Ebates, Pinecone Research surveys, and UserTesting — anything where I’m an independent contractor — through my business. Ebates and PineCone Research amounts accrue over time and are paid at different times, so I’ll only include them when I receive payment. Here it is for February:
Ebates Canada: $8.24 CAD
Total Income: $529.05
[Tweet “February 2017 Income Report For Blogging & VA Services #incomereport #virtualassistant #feministblogger”]
Total Expenses: $543.32 CAD
So way better than last month. Still a loss, but I signed a couple current clients onto retainer contracts and one of them even wants me to do even more work with her each month than I was doing originally. So yay!
You’ll notice I added the Teacher-Seller VA School again. When I was going through all my transactions for February, I realized that payment didn’t actually go through until February even though I technically hit the pay button on the 31st. So I updated my last income report and am including this here to be more accurate 🙂
And as an update, I am SO HAPPY I took that course. I’m expecting to see it pay for itself very soon! And I learned a lot. If you have any interest in working as a virtual assistant, even if you don’t have any education experience, you should look into that course! Or even just the Teachers Pay Teachers niche. There is HUGE demand for VAs there!
How Elite Blog Academy Helped Me This Month
I Know More Than I Think
I learned SO MUCH this month from EBA! I learned about how to run a successful affiliate launch as I participated in this year’s Elite Blog Academy launch. I learned that even with an extremely tiny blogging email list, as long as I am honest and true to myself as I write emails I can make real relationships and eventually even make sales.
It was my goal to make ONE sale, and honestly I didn’t even think I’d make that. But I did! And that was a huge achievement.
I realized that I really CAN do this.
Along the way, I also realized that I know more than I think about blogging after one year of dedicating upwards of 20 hours a week to it. I’ve found myself helping out this year’s new EBA students and even helping others in some of the Facebook groups I’m in. I need to give myself more credit!
I’m learning to trust myself, believe myself, and have real confidence in my ability. A year ago, I started completely on a whim to take it seriously. I looked a huge income reports and wondered if I could ever get there. Throughout the year I even doubted myself, seeing other EBA students of my year getting 10x my page views and making much more than me already.
But one thing you should know if you’re just starting out is that everyone’s journey is totally different. Like, completely. You bring a completely different set of skills and a completely different background to your blog and your business. No one else is you! You’ll hear all the time the advice to not compare your beginning to someone else’s middle, and it’s true. I know it’s hard to believe, but trust me. I’m with you in this struggle! And it’s absolutely true.
I should add as well that I have a lot of expenses that many bloggers don’t. You don’t NEED Adobe Creative Cloud, for example, but I got it at an incredible deal and now that I work as a VA, it’s useful. (See? Not every blogger is a VA, but I am and so my journey is different!)
Anyway, enough of that pep talk.
I hope you’ve enjoyed this overview of February 🙂 see you next month!
If you want to see more about how I actually set up my blog and the costs of that, you can check out this post where I explain it all 🙂 and do share your blog with me so I can check it out!
What goals do you have for March? Let me know in the comments below!
Did you like this post? I’d love it if you’d share it with your friends! It would mean the world to me if you spread the word about my blog 🙂 just use the share buttons on the left-hand side of the page!